As curtains fall on another season, we’re still applauding some of the Sustainable Style Gurus who have the fashion world following in their footsteps…
When 125 magazine’s fashion editor isn’t styling shoots for edgy celebrities (such as Beth Ditto) or consulting for global brands, he’s creating stunning couture outfits from discarded materials. His designs (which include that provocative dress made from FT newspapers) have been exhibited around the globe, from London (in the V&A and at the ICA) to South Korea (in the National Museum of Contemporary Art). The ex-creative director of Levi’s Europe, who recently featured in Italian Vogue and wowed guests at Prince Charles’ Garden Party, has been nominated for an Earth Award. www.garyharveycreative.com
If you haven’t seen Ali Hewson in the new Louis Vuitton Core Values ad campaign, you will do before long. Together with husband Bono, Ali has been promoting the collaboration of their ethical fashion label Edun, with the world-renowned Luxury goods group LVMH Moet Hennessy Louis Vuitton, now a minority shareholder.
Photographed by the legendary Annie Leibovitz, the image portrays the activist couple walking in Africa, a continent that they return to frequently in their fight to end extreme poverty and encourage trade with the international fashion community.
The beautiful mother and entrepreneur, says of the label she founded, “we want Edun to be a success because the more it grows, the more we can do on the ground.”
Proceeds from the sale of the Louis Vuitton/Edun collaboration bag and Ali and Bono’s fee, will go to Technoserve in Africa for the Conservation Cotton Initiative (CCI) and related programs. www.edun.com
The legendary U2-frontman and activist Bono says “Ali has worked hard to build Edun from scratch, and thanks to LVMH’s commercial muscle and support, this fledgling company can go from strength to strength which means increased business for our partners in developing countries.”
Orsola de Castro and Filippo Ricci
The pioneering Italian couple behind ‘From Somewhere’ was up-cycling when most catwalk models were still in nappies. With a co-operatative in Vicenza, Italy using end of line designer fabrics amongst their sustainable practices they have been setting new standards in the industry and gaining famous followers. The founders and curators of the British Fashion Council Estethica, (the heart of ethical fashion at London Fashion Week) continue their mission to make sustainable fashion mainstream and recently collaborated with supermarket giant, Tesco on a line of recycled clothing, ‘From Somewhere to F&F’
Erin O’Connor and Kate Halfpenny
The exceptional English supermodel and her celebrity stylist/designer friend, have recently launched ‘She Died of Beauty’. The London-based design duo has created a capsule collection of ethically and organically-sourced cotton t-shirts and bags.
The selection of monochrome statement pieces show, “there’s no reason why style and conscience can’t co-exist!”
The team at Buy My Wardrobe have taken the phrase, ‘one woman’s rags are another woman’s riches’, to a luxe-level and provide the opportunity for you to sip champagne whilst sifting through the designer wardrobes of some highly respected ‘Uber-fashionistas’. As well as encouraging recycling in style and giving away VIP goodie bags, the next Buy My Wardrobe event will have a room dedicated to all things vintage/recycled and eco-friendly. Tickets sell-out quickly but there might be room to squeeze you in if you’re able to persuade them that you have to be there: Adam Street Members Club, Sat 30th October 2010 www.buymywardrobe.com